Blog | Andy Drinkwater

I Just Won Best Online Marketing Consultant!

Best online marketing consultant 2021/2022 Who doesn’t like an award? I know I don’t mind, and I was thrilled when I was nominated for

SEO in 2022

What’s going to be big for SEO in 2022? Google in 2021 gave us a lot of new features to think about as SEO’s,

242 Point SEO Audit Checklist

What is an SEO Audit? If you are unsure that everything is running correctly with your website, then you will likely want to figure

The benefits and drawbacks of AI Copywriting

The benefits and drawbacks of AI Copywriting The history of artificial intelligence, deep learning and machine learning is a long and complicated one. It’s been around for decades, but it

Becoming a freelance SEO consultant. Hints and Tips

Having worked both in-house and as a freelance SEO consultant, I would like to answer some of the questions that I get asked fairly

4 top tips for law firm SEO

Legal search engine optimization (or legal SEO) faces some unique challenges compared to other industries. But so do all the business ventures and websites that specialize in a particular niche.

Why do we need backlinks for SEO?

We all know Google values the quality and quantity of backlinks pointing to a website as one of the most important ranking factors. But why is that so important? And why do we need them for our own websites?

Can you trust AI to write content for your website?

I’m fascinated by all the recent advances in artificial intelligence (AI). With science fiction like Isaac Asimov’s I, Robot, Blade Runner and Her, AI conjures up the image of a humanoid robot. In reality, AI is becoming quite different from this image.

Andy Drinkwater – Institute of Data and Marketing Fellowship

Well, I wasn't sure if I was going to be accepted, but after applying, it seems that the Institute of Data and Marketing awarded me the Fellowship!

7 Important Best-Practice SEO Factors

Every SEO consultant has a preferred set of practices that they like to work with when SEOing a website, and I am no different.

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